Time is money: Optimize revenue with uptime optimization strategies

In the fast-paced world of payment processing, every second counts, and uptime is of paramount importance. Recent research of global merchants paints a compelling picture: approximately 52% of firms boast an impressive uptime of 99.99%, leaving only 0.01% for potential downtime, equivalent to a mere 4 minutes and 29 seconds per month1. While this figure may seem insignificant, for large businesses, that tiny fraction could translate into hundreds of thousands of dollars in lost revenue.

At PayPal, we understand the criticality of seamless payment processing, which is why we are dedicated to helping you optimize your uptime, ensuring you don’t miss a valuable sale.

In this ebook, discover how industry leaders are enhancing their uptime and how PayPal can propel your business to the next level.

Offer a seamless checkout experience with a range of trusted payment methods

In a highly competitive digital commerce landscape, offering your customers their preferred payment method could help to drive loyalty, online sales, and reduce cart abandonment. The research is compelling, when customers cannot find their preferred payment option, cart abandonment rates can rise by 4-10%1.

Catering to your customers' preferences may be a key factor to driving successful business. Customers looking for an alternative option for traditional credit or debit cards have options with alternative payment methods (APMs). APMs were made to give people the payment methods they want, while empowering businesses to drive conversions and expand their reach around the world. They include local payment methods (LPMs), which allow customers to pay with banks, wallets, or other means that operate only in specific regions of the world.

By embracing alternative payment methods and local payment solutions, you can drive higher conversions and boost your online business success.

PayPal offers seamless integration of diverse payment choices. With options like PayPal, Venmo, Apple Pay, Google Pay, and local payment methods available on a single platform, you can ensure a smooth checkout experience. In fact, 78% of our users rate us as a top-performing payment processor2.

Streamline for success: Simplify your payment operations with PayPal

Simplify your payment operations for optimized efficiency and fewer complications. Not optimizing your multiple gateways, payment processors, and partners can lead to potential issues and lost transactions due to malfunctions.

With an end-to-end payment platform built for growth and supportive payment solution like PayPal, you can help ease the burden of technical complexities and focus on your core business. Look for solutions that offers a single gateway, customized risk management, orchestration services, vaulting to secure customer information, and real-time payment updates, allowing your team to work more efficiently and deliver an exceptional customer experience. Embrace local, cloud-based processing to help increase transaction speed and drive authorization rates.

The importance of trust: building long term relationships with your payment gateway provider

Strengthening customer trust is a key factor in establishing and nurturing long-term relationships. Building trust and a solid reputation among customers requires strong data security and cutting-edge technology.

A whopping 86% of surveyed PayPal merchants agreed that they trust PayPal as a brand3. With PayPal as your reliable partner, you can stay ahead of the curve in technology, finance, and government regulations, allowing you to stay connected with your customers and expand your business across the globe. By prioritizing trust and security, PayPal empowers you to focus on what truly matters—delivering exceptional customer experiences and thriving in the global marketplace.

Reducing tech debt and improving redundancy

Reducing tech debt and redundancy is crucial, especially for the 48% of merchants prioritizing expansion into new markets4. Acknowledging the complexity of managing payment systems, these forward-thinking businesses know they can’t manage their payments systems alone and are seeking payment orchestration services.

A payments orchestrator can help facilitate global expansion, managing multiple payment service providers (PSPs), provide business redundancy, and optimize payment routing.

PayPal Braintree offers a powerful automated solution for managing the entire payment ecosystem through a single integration. By integrating with multiple PSPs through PayPal Braintree, businesses can securely tap into local processing in target markets or access regional payment methods not available through their primary or secondary PSPs. This approach not only drives conversion rates by offering preferred local payment methods but also reduces costs by eliminating cross-border fees. Our platform optimizes payment routing to meet your conversion and revenue goals, empowering your business to thrive in a dynamic ecosystem.

Stay ahead of the game with Braintree and streamline your payment processes for growth.

Maximize revenue, minimize hassle: optimize your operations with PayPal

Delivering an exceptional customer experience on the front-end requires a powerful backend that’s tailored to your needs. With PayPal Braintree, you can optimize your customer experience quickly and at scale with an intelligent and agile optimization. PayPal can help you navigate the inevitable risks and unpredictable nature of today's economy.

Read the ebook to get tips to improve your uptime and to learn how PayPal can help. Trust Braintree to streamline your payment operations and elevate your business to new heights.

Contact a PayPal representative to give you customized solutions for your business.

Uptime and Reliability (PDF)

Uptime and Reliability (PDF)

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