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Payment optimization
Maximize approvals. Minimize declines.
Help increase revenue and reduce churn with PayPal Braintree's optimized processing capabilities.
Drive auth rates and help grow your bottom line
Keep customer data current
Securely store your customer card credentials and leverage specialized tools to keep them updated and help prevent declines.
Accept more orders
Help drive authorization rates and increase revenue with solutions designed to minimize latency, reduce friction at checkout, and decrease cart abandonment.
Minimize declines
Increase payment acceptance by harnessing machine learning to intelligently retry transactions and boost recovery rates.
No additional integration needed
Payment optimization is built into Braintree, so your transactions will automatically be optimized to maximize approvals.
Optimization driven by our integrated processing engine
Our adaptive processing strategies, fresh vault, and global network all work together to help you increase authorization rates.
PayPal's global
network
- Trillions of transaction data points
- Expansive two-sided network
- Global banking relationships
- Direct links to card networks
Fresh vault
- Network Tokenization
- Batch Account Updater
- Real time Account Updater
Adaptive processing strategies
- Real time decisioning and retries
- Robust risk filters
- Merchant advisory
- Ongoing monitoring and alerts
Drive conversion with PayPal
Braintree's end-to-end
payments optimization
Account Updater
Securely store and keep your customer card credentials up to date to help boost approvals and avoid declines due to stolen, expired, or lost cards.
Network Tokenization
Use network tokens to reduce latency, improve auth rates and keep data fresh with dynamic updates in real-time.
Smart Retries
Intelligently retry declines based on customer behavior, transaction history, and payment processing performance data to help recover transactions and minimize checkout friction.
3D Secure
3D Secure is built into Braintree and provides an extra authentication layer for online purchases, shifts liability for eligible chargebacks to issuers, and meets SCA requirements in applicable markets.
Smart Routing
Smart Routing uses machine learning to predict the optimal processing path for primary and retry transactions, in order to help improve auth rates and reduce transaction expense.
Direct Connect
By establishing additional redundancy with more processor options, improve long-term latency, boost authorization rates, and mitigate the impact of timeouts, outages, and transaction failures.
PayPal + WeSki
“Without a robust solution like PayPal Braintree, our growth would be hindered, as it enables us to scale as desired.”
— David Benzmira, COO, WeSki
5.4
%
increase in approval rates1
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We’re here to help your business grow, compete, and thrive in today’s digital commerce landscape.